So a few months ago, as I was scrolling down my Instagram feed, I came across Milk Makeup’s page. I immediately fell in love with the brand and their aesthetic, so of course, I had to push that follow button. About a month and a half ago, I saw they started marketing their new product called “Kush Mascara” which in its attempt to make a vegan mascara, substituted beeswax for cannabis oil. Yup, you read that right. Cannabis oil. (Cbd oil is safe and used to treat many common ailments.) It was said to be released on 4/20 (because its only appropriate) And marketed with the slogan, “One hit for high volume”. How cute, how clever, and to my surprise, I learned a couple weeks later that one was on my way to be tested and reviewed!
Now did Kush Mascara live up to its hype? Is it really “one hit for high volume”?
Before we get into the review, I did want to mention that Sarai and I decided to make a first impression video on it, which will be linked below, to give you a visual feel of it.(Please keep in mind that video was taken a week prior to this updated review.)
So Kush Mascara is $24 and can be found either at Sephora or on Milk Makeup’s official website, which stays quite competitive with the popular Better Than Sex mascara by Two Faced. Let me just say that you most definitely get in amount what you pay for. Now Kush Mascara promises that you’ll see longer, fuller, and lifted eyelashes. After my first impression video, I tried to use it as much as I can to actually have a valid opinion. The color of it’s packaging is so minimalist and cute, and the mascara formula itself is creamy. I will say that its pros consist of very nicely separating your eyelashes better than any other of the mascara brand I’ve tried. I also believe they make your eyelashes look a little fuller AND give you that beautiful natural looking lift while giving you some length. On the other hand, I think Kush Mascara does give more of a clumpy look as opposed to a fine line lash look, which personally I’m not the biggest fan of, but its also not the bulky clump look other mascara’s tend to give. One thing that did make me a little disappointed was that I made the big mistake of applying it to my bottom lashes and my whole day consisted of me constantly having to clean under my eye to make sure I didn’t look like I had a crazy night of partying, so I probably won’t be applying to my bottom eyelashes again.
Overall, I do think Kush does what it says it will and successfully fits its branding. I do think I will continue to use it in the future.
If you’ve tried Kush already, what are you thoughts? Let me know! Don’t forget to check out the first impression video of Kush with the link below! As always, thanks for reading!
First Impression Video: click here